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AncientHoo

Joined: 12/17/13 Posts: 1855
Likes: 1358


Under Armour is in dire straights.


Trying to sever the UCLA deal they preposterously overpaid for to beat out Adidas & looking like they will also try to sever their deal with Cal.

Those institutions are going to take a huge hit if they are compelled to go hunting for a new apparel/shoes company deal in this new not normal economy. No way will Nike or Adidas pay these market top prices.

UA has over $2bn in sponsorship deferred liabilities. The company is hemorrhaging cash. Their market cap is now under $4bn. Seth Curry got hurt, disappeared for a year at the worst possible time, & Bryce Harper went from the new Micky Mantle to a glorified brooding Dave Winfield.

But hey, they’ll always have those Maryland state flag third unis. So there’s that.




[Post edited by AncientHoo at 06/27/2020 4:23PM]

Link: UCLA news & Cal rumor


Posted: 06/27/2020 at 4:16PM



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Current Thread:
 
  
Under Armour is in dire straights. -- AncientHoo 06/27/2020 4:16PM
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